Exclusive Distributor for UAE, Oman, Afghanistan, US and Canada
Zero added sugar. Three flavours. One supply chain you can trust to deliver, stock, and restock across the Emirates.
The Range
Milaf Cola is the world's first date-based carbonated soft drink, offering a natural and healthier alternative to traditional sodas like Coca-Cola and Pepsi. Launched in Saudi Arabia as part of the Kingdom's economic diversification (Vision 2030), it has gained significant popularity across the Middle East. Here is a breakdown of what makes it unique: Sweetened Naturally: Instead of refined sugar or artificial sweeteners (like aspartame or sucralose), Milaf Cola uses premium Saudi date extract for its sweetness. Healthier Profile: It contains zero added sugar, is low glycemic, and retains natural nutrients from the dates, including fiber, potassium, magnesium, and iron. A typical 240ml can has around 39 calories. Flavor Profile: It delivers a bold, fizzy, and authentic cola taste with natural date undertones.
Milaf Loumi is a refreshing, citrus-flavored soft drink from Saudi Arabia that is naturally sweetened with date extract instead of refined sugar. Developed by Thurath Al-Madina, it is a healthy, culturally inspired alternative to traditional sodas. Key highlights of the drink include: Flavor Profile: A tangy, crisp, and vibrant citrus taste. Ingredients: Sweetened using premium Saudi date syrup rather than artificial sweeteners or high-fructose corn syrup. Health Benefits: It is lighter in sugar and calories than regular soft drinks, and some formulations are caffeine-free.
Milaf Up is a refreshing, naturally sweetened carbonated soft drink infused with lemon and made from natural date extract. It is a health-conscious, zero-sugar alternative to traditional sodas and is produced without artificial sweeteners or added cane sugar. It is part of the Milaf product line—the world's first date-based beverage originally developed in Saudi Arabia.
The Difference
Every Milaf can replaces refined sugar with natural dates extract — a lower glycemic-index sweetener that still delivers full, indulgent flavour.
Naturally sweetened with dates extract — zero added sugar
Backed by Saudi Arabia's PIF-supported Milaf Global, present in 26 countries
Distributed across UAE & Oman through an established local supply chain
For Buyers
Full case and pallet data for procurement and logistics planning. Available on all three SKUs.
| Spec | Cola | Loumi | Up |
|---|---|---|---|
| Unit format | 240ml can | 240ml can | 240ml can |
| Units per case | 24 | 24 | 24 |
| Case dimensions (L×W×H mm) | 330 × 220 × 140 | 330 × 220 × 140 | 330 × 220 × 140 |
| Case weight | 6.6 kg | 6.6 kg | 6.6 kg |
| Cases per 40ft container | 3,960 | 3,960 | 3,960 |
| Pallet configuration | 15 × 12 = 180 cases | 15 × 12 = 180 cases | 15 × 12 = 180 cases |
| Shelf life | 12 months | 12 months | 12 months |
Ex-works pricing, MOQs, and lead times available on request via WhatsApp or email below.
Built For Shelf








Full list of current and prospective retail partners available on request.
Get In Touch
Send us your retail format and volume needs — we'll come back with pricing, MOQs, and lead times.
Social
@milafglobal